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Category: Ballroom DanceSport
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Interneters rip on the franchise schools

(c) Dan Messenger, 2001 http://www.DanceTrends.org

You should have seen me yesterday! It was my turn to chaperone at my kid's ski school and, since I love to ski, this was a request I was looking forward to! Although I had not skied for a couple of years, due to warm winters and a heavy work schedule, I was pretty convinced it would come back to me pretty quick. But first, I had to find my ski outfit!

There it was, hidden back in the closet. Why would my wife hide my ski outfit? I slipped on the pants and to my surprise, they fit! Well almost... but I managed to squeeze into them. The pants are bright red with black side panels and a realllly cool multi-colored jacket. I took one look in the mirror and knew I would be the best dressed dude on the hill! So, we get there and I go into the lodge to buy my pass and what do you think I saw? EVERYONE WAS IN BLACK & WHITE BABY!! I heard the teenagers snickering. It was like a bad dream!! You know, like the one where your dancing and you suddenly realize that you forgot your pants! Everyone turned to look at this big red neon creature and it was me! It would be like competing at a competition wearing your outfit from 10 years ago! UGH! At that point, I had to make a decision. I can either run back to the car and put on the black pants my wife insisted I bring, ("just in case the red ones rip"). Or, I can stand with my head held high and ignore the looks and ...and......Oh hell, where did I park the car?! Red pants off , black pants on, and a fun day was had by all.

So, the big talk on one of the internet sites this week is franchise dance studios . There are many scary stories about people who were ripped off, buying thousands of lessons and walking away several years later, broke, wondering what is it exactly that they bought, and why they still can't dance a #%@ rumba on time to the music! Unfortunately, there are too many true stories like this. When I think about the dance studio (Independent) that was investigated on 20/20 last year, I cringe! Students were being swindled into buying excessive amounts of dance lessons, paying outrageous fees to attend a competition or take a dance vacation. It not only bothered me that a dance studio owner would be so crooked, it also disturbed me that the student could be so blind as to what was happening to them!

Currently, there are no regulations one must follow in owning and operating a dance studio and that is a big part of the problem. When 20/20 asked the NDCA to give a response they basically stated that they would look into it and take action. But what kind of action can they really take? How feasible is it for the NDCA to watch over every dance studio in the country and enforce strict guidelines for studios to follow? This would definitely be one huge task!

Finding a good, decent dance studio is left up to the customer. There are some who look for, and want, a studio that is the whole package. They want, not only dance lessons but weekly parties, group classes, trips etc.. and they are willing to pay a higher price for it. Franchise schools are more likely to provide these services. The only problem I have with schools like this is when the student is paying these high prices for a teacher who is fresh out of training class. Unfortunately, the burn-out rate for teachers in some franchise schools is high because they are required to work long hours with so-so pay. When they leave, to perhaps open an independent school, this forces the owner to train a new teacher at an accelerated pace in order to replace the more experienced teacher who is now gone. One other thing I will say about the franchises is they typically have the best training programs, and most independents have benefited and launched their dance careers from their time spent there. I think, once an individual is out on their own, trained and ready to begin an independent school, they typically will run that school in the way that suits them best. They will implement those policies that they personally believe in. Some will run their school similar to a franchise, some, as I did, will rent space to other teachers and run occasional groups and parties. (ala carte) Either way, it is highly important that an owner run their business in a highly ethical manner.

Shopping for a studio is no different than shopping for a car. The buyer is always told to "shop around", ask a lot of questions, and look for referrals before making any decisions. There are plenty of good dance studios, franchise and independent Unfortunately, there are dishonest ones too. I would like to think that the fair and honest ones outnumber the bad!
 

Dan Messenger
01-15-2001

 

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